Protecting Margin. Building Digital Foundations. Standing Beside Regional Business.
Protecting Margin. Building Digital Foundations. Standing Beside Regional Business.
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Practical operations advisory and digital strategy for trade, agricultural, and small businesses across Far North Queensland. Based in Mareeba. Available remotely across Australia.
Practical operations advisory and digital strategy for trade, agricultural, and small businesses across Far North Queensland. Based in Mareeba. Available remotely across Australia.
How We Help
How We Help
Monthly retainer partnerships that strengthen purchasing systems, improve margin visibility, and reduce the financial pressure of reactive operations. From $1,250/month.
Practical digital audits, 90-day content strategies, and Google Business Profile optimisation — structured foundations without the agency price tag. From $250.
Community, industry, and infrastructure funding applications for FNQ businesses and organisations. We write it. You receive the funding.
Our most comprehensive engagement — a combined operational and digital baseline review that gives you the full picture in one structured report. From $1,500.
Who we work with
Who we work with
Retail · Services · Hardware & Ag Supply · Construction · Transport · Tourism · Community Orgs
Retail · Services · Hardware & Ag Supply · Construction · Transport · Tourism · Community Orgs
Meet Emma
Meet Emma
I'm Emma Baker, founder of Backbone Business Systems FNQ.
I'm Emma Baker, founder of Backbone Business Systems FNQ.
I've spent years working inside regional trade and agricultural businesses — making purchasing decisions, managing budgets, and building the systems that keep operations running.
I've spent years working inside regional trade and agricultural businesses — making purchasing decisions, managing budgets, and building the systems that keep operations running.
I started this business because I know exactly where regional businesses lose profit, and exactly how to help them fix it.
I started this business because I know exactly where regional businesses lose profit, and exactly how to help them fix it.
Practically. Affordably. Without jargon.
Practically. Affordably. Without jargon.
Ready to protect your margin and build your digital presence?
Ready to protect your margin and build your digital presence?
The first conversation is always free. 60 minutes. No obligation. Just clarity.
The first conversation is always free. 60 minutes. No obligation. Just clarity.
The Fractional COO
The Fractional COO
Most regional business owners don't have an operations manager.
Most regional business owners don't have an operations manager.
They're making purchasing decisions, managing stock, reviewing margins — on top of running the whole business.
They're making purchasing decisions, managing stock, reviewing margins — on top of running the whole business.
That's a lot of ground to cover alone.
That's a lot of ground to cover alone.
A Fractional COO isn't a consultant who tells you what's wrong and leaves.
A Fractional COO isn't a consultant who tells you what's wrong and leaves.
It's structured, monthly support — reviewing the numbers that protect your profit, building the systems that give you clarity, and sitting alongside you as a genuine operational partner.
It's structured, monthly support — reviewing the numbers that protect your profit, building the systems that give you clarity, and sitting alongside you as a genuine operational partner.
For a fraction of the cost of a full-time hire.
For a fraction of the cost of a full-time hire.
If your business is turning over $1M+ and you feel like the margins should be stronger than they are — this is the conversation worth having.
If your business is turning over $1M+ and you feel like the margins should be stronger than they are — this is the conversation worth having.
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